Specialist – Data MiningMTNDouala, CameroonPosted 1 day agoSaveSave  Easy apply

Job description

Department Description:

Marketing

Brief Job Description:

Proactively collect, analyze, model internal data. Provide on an ongoing basis, a clear understanding of Customer behavior to implement segmentation, targeted campaign, upselling and cross selling. Lead the CVM program.

Detailed Job Description:

Operational Delivery

– Conduct deep analysis to identify segments and micro segments that will help to run targeted campaign. 

– Conduct analysis for customer behavior and profiling to identify the right campaign for the right segment and micro segment

– Develop models to understand the effect of marketing and competitor actions upon each micro segment.

– Lead the Customer life cycle process at MTN Cameroon

– Provide in-MTNC assistance to both segments (Business and Consumer) in terms of Business Intelligence activities.

– Support both segments adopting a segmented approach for any business issue that might have an impact on revenue.

– Support both segments building and animating micro-segments.

– Support both segments analyzing the performance and profile of the segments identified and proposing corrective actions.

Reporting & Analytics:

• Provide inputs to the Manager (as required) relating to progress made within the sub-division and in accordance with the measurement metrics set by the organisation

Performance

• Provide input to the performance review against agreed KPIs 

• Create and monitor plan for continuous improvement

• Improve productivity and quality through leading practice initiatives

Supervisory / Leadership / Managerial Tasks: 

• Ability to work in a team

• Responsible for self-learning and development with guidance from the Manager

• Ensure cohesive working with the other team members

• Accountable for meeting and prioritising own targets / deadlines

• Provide information to the Manager on work accomplishments, individual / team challenges 

• Review performance metric dashboards prepared on various performance metrics and provide input to the manager

Adhoc and Operational Meeting

• Participate and provide inputs in operational meetings as and when required

• Set up and manage adhoc meetings for day to day operational requirements as and when required

Escalations

• Timely notification of escalations to the Manager, SSH and the CoE

• Resolve escalations as per defined escalation / resolution procedures

Job Requirements

Education:                                                                                                                                                                                                                                                                                                              • At least 3 years University Degree in Statistics/or Data Mining should be very comfortable with the position

• Fluent in French and English

Experience:

• 2 years’ Experience in Statistics and Economy and significant experience in Data mining.

• 2 years’ experience in Data mining or Econometric modeling     

• Experience in market basket Analysis, Value management or customer retention and loyalty

• At least 2 years Marketing experience

• Telecommunication experience is an added advantage

• Commercial experience and understanding (Ability to deliver commercial value)

• Project Management experience

• Knowledge of Consumer behavior and segmentation

• Knowledge of Pricing methodology, pricing sensitivity, marginal analysis & cost analysis

Additional Details:

Knowledge:                                                                                                                                             • Statistical modeling and multivariate analysis

• Segmentation techniques

• Scoring techniques

• Data Quality analysis

• Algorithm Knowledge

• Data mining and predictive analytics

• Forecasting techniques

• reporting and performance analysis

• project management

Skills/competencies: 

 • Organizational and coordination skills

• Extra good numerical mind

• Free statistical software skills (R, Tanagra, etc)

• Advanced statistical software skills ( SAS, SPAD, etc)

• Advanced use of Excel (Excel, VBA for Excel, etc)

• Data base Knowledge and specially SQL 

• Good analytical skills

• Must be able to work under pressure

• Wide general culture                                                                                                                                                     

Behavioral qualities:                                             

• Attention to detail

• Effective Communication

• Think systemically

• Conflict management

• Continuous improvement philosophy

• People interaction

• Planning and organization

• Problem solving

• Proactivity

• Results orientated

• Solution providing

• Strategic thinkingSee less

Seniority levelAssociate

IndustryTelecommunications

Employment typeFull-time

Job functionsEngineeringInformation Technology