INSIGHTS COORDINATOR TRAINEE

Date de publicationPublié le: 01 mars 2021Fonction d’emploi

MarketingVille

DoualaPaysCameroon

EN QUELQUES MOTS

DÉCOUVREZ #LIFEATDANONETRAVAILLEZ AVEC DE NOMBREUSES MARQUES

A PROPOS DE L’OFFRE

« ONE PLANET, ONE HEALTH », does it mean something to you ? 

Danone’s mission is to bring health through food to as many people as possible. Healthy food needs a healthy planet, and this is what our new signature One Planet One Health embodies.

Participate to our food revolution movement by joining our team in Douala as a :

Insights Coordinator Trainee

A PROPOS DE VOUS

The Insights Coordinator Trainee is working in Cameroon, reporting to the Central Africa Marketing Manager. He/She will have four main missions:

• Combining analysis, diagnosis, insightful thinking, judgement, and clear recommendations to drive growth for existing brands and key initiatives
• Support the generation and implementation of consumer and shopper insight to facilitate Consumer Marketing initiatives
• Coordinate both Quantitative and Qualitative market studies
• Lead projects

YOUR MISSION

• To drive the Consumer planning/Insights agenda across the business, overseeing all research activity
• To support the unearthing of deep consumer understanding and insight that drives the development of brand strategy, positioning, activity and implementation.
• To Support the development of consumer-based marketing effectiveness evaluation-Post activations Ensuring the ELN policies are respected.
• Understand our consumers and shoppers to inform our strategy and drive growth.
• Work across various brands, geographies across Central Africa supporting the Research agenda as well as being a key player in cross- functional teams and disciplines.
• Develop and manage relationships with Business Manager’s under the supervision of the marketing head, Sales and Marketing and externally (3rd part suppliers of services and Agencies)

PROFILE

• Education: University Degree (Bachelor, Master) in a business-related field (Marketing, Commercial, etc.)
• Work Experience:  A minimum of one year’s experience in marketing research or data analysis would be an added advantage.
• Aptitudes: Sales competencies, communication skills, ability to work in autonomy and within a team, organizational skills, strong IT, statistic, numerical and analytical skills, Excel mastery would be an added advantage
• Language Skills: Be bilingual (English and French) would be an advantage.